How To Navigate Dual-Agency In Real Estate Transactions

How To Navigate Dual-Agency In Real Estate Transactions

Hiring a real estate agent you trust is one of the best things you can do when buying or selling a home. Your agent’s job is to guide you through the transaction while making sure you’re getting a fair deal. What happens if your agent also represents the other party?

As you prepare to buy or sell a home, you might run into questions about dual agencies. This arrangement can be risky, but it sometimes offers benefits to the buyer and seller. You should understand what a dual agency is, what the advantages and disadvantages are, and how you can protect your interests if you do pursue this arrangement.

What Is a Dual Agency

What Is a Dual Agency?

In a typical real estate transaction, the seller and the buyer of the property are represented by different real estate agents. A dual agency occurs when one agent works for both parties.

A dual agency is similar to a designated agency, which is when the buyer and seller are represented by two agents who both work for the same brokerage. Both situations have their risks and should be approached carefully by buyers and sellers.

When Do Dual Agencies Happen

When Do Dual Agencies Happen?

A dual agency can happen when a buyer is interested in a property that also happens to be represented by their buying agent. While this may seem like a rare coincidence, it’s not entirely uncommon in small towns where only a few agents represent the entire community.

Another common situation is when the buyer and seller know each other personally and already have an agreement to sell the property. For example, you might plan to sell your house to a family member or a neighbor. If you’ve already negotiated a deal with the buyer, you both could opt to hire one agent to facilitate the transaction.

Designated agencies are fairly common when a large brokerage dominates the real estate market in an area. Brokerages can employ hundreds or even thousands of agents, so it’s possible that the listing and buying agents don’t even know one another. You might also encounter a designated agency if you contact a listing agent as an unrepresented buyer and the listing agent refers you to a colleague at the same brokerage.

Are Dual Agencies Legal

Are Dual Agencies Legal?

Some states have banned dual agencies because real estate agents can’t fully represent either party’s interests when they serve both the buyer and seller. Dual agencies are against the law in the following states:

  • Alaska
  • Colorado
  • Florida
  • Kansas
  • Maryland
  • Texas
  • Vermont
  • Wyoming

In states where dual agencies are legal, buyers and sellers need to give written permission for the arrangement.

Commission in Dual Agencies

Commission in Dual Agencies

In a traditional real estate transaction, the seller pays a commission of around 5% to 6% of the sale price of the home. This commission is split 50/50 between the listing agent’s and buying agent’s brokerages, and both agents receive a portion of the funds.

With a dual agency, the commission is still paid by the seller. However, instead of the money being split between two brokerages, it’s all given to the single brokerage facilitating the transaction.

Benefits of a Dual Agency

There can be benefits to a dual agency when buying or selling a home. With fewer parties involved, you may find it easier to coordinate schedules and find time for meetings. There are also fewer people communicating with one another, which can streamline the process.

Sometimes, a dual agent will charge less commission because they don’t have to split it with another agent. Instead of a commission of 5% to 6%, they may charge around 4%.

Risks of a Dual Agency

Risks of a Dual Agency

While a dual agency can have benefits in certain situations, it can also be very risky. In many ways, buyers and sellers have opposing interests. Although both parties want the transaction to happen, the seller wants to get a higher price, and the buyer wants to pay less.

It’s incredibly difficult for an agent to remain neutral when representing both parties. Listing agents generally want to get a higher sale price so that they earn more commission. However, this is not in the best interest of the buyer.

Agents also have a responsibility to protect the privacy of both the buyer and the seller, which is difficult when they have direct contact with both parties. The agent could accidentally reveal information about the other party that may influence the sale.

For example, a dual agent might know that the seller has a strict deadline for moving. This information gives the buyer more negotiating power. If the agent reveals this to the buyer, though, they’ve broken confidentiality and betrayed the seller’s trust.

Dual Agency Red Flags

In most cases, it’s recommended that buyers and sellers work with separate agents. Hiring your own agent ensures that you have someone who’s fully committed to your own interests and who is able to fight to get you the best possible deal.

If you’re in the market as a buyer, be cautious if your agent approaches you about an off-market sale. While it is possible that your agent really was contacted by a seller who wants an off-market deal, it will be very difficult for them to represent your interests when they’re also working with the seller.

You should also be wary of listing agents who suggest a dual agency. You might encounter this if you don’t yet have a buying agent and you contact a listing agent directly for information about a home. If the listing agent suggests that they represent you in a dual agency, they’re probably more loyal to the seller’s interests than to yours.

When to Use a Dual Agent

You could consider a dual agency if you know and trust the other party involved in the transaction. This option might be especially beneficial if the agent agrees to reduce their commission.

If you’re buying or selling a home from a trusted friend or family member, you’ve probably already negotiated the terms of the deal. In this case, you could hire an agent for the sole purpose of facilitating the transaction. Both parties should understand and agree that the agent is only involved to make the sale happen and not to negotiate on either side’s behalf.

Proceed With Caution With a Dual Agency

Proceed With Caution With a Dual Agency

A dual agency can work out when both parties are fully aware of the risks and limitations of the situation. If you already have an agreement with the other party and don’t need your agent to negotiate for you, working with a dual agent could save you time and money. What’s most important is that the agent is fully transparent with both the buyer and the seller. In all other scenarios, it’s best to hire your own agent.

About the Author
Mary Sunderman
I'm Mary Sunderman, a REALTOR® and owner of The Sunderman Group at Keller Williams Capital Partners in Central Ohio. Ask me how many homes I've sold since I got licensed in 1993 and I'll tell you the truth: I've lost count. My team and I are somewhere in the thousands.

What I do keep track of is the families — the ones I've now sold three houses for, and the ones whose kids are calling me about their first.

Do this long enough and you learn that a house is rarely just a house. I've helped people buy their first one, move into the home where they'll raise their family, relocate for a new opportunity, and sell a home they never imagined leaving. Divorces, estates, new babies, new jobs, downsizing after a loss — real estate often happens in the middle of life's biggest transitions. Some of my favorite clients came to me during one of the hardest weeks of their lives. That's the part of this business that keeps me in it.

I spent the first twenty years of my career in Upstate New York before moving to Central Ohio in 2013. In other words, I've done what many of my clients are doing: started over in a new community, figured out where I belonged, and made a new place feel like home.

Today, The Sunderman Group serves buyers and sellers throughout Central Ohio, including Dublin, Powell, Worthington, Upper Arlington, Columbus, New Albany and the surrounding communities. Much of my work is in the upper-tier and luxury market, where pricing, preparation, presentation and negotiation become increasingly important. But I've never believed the price of the house should determine the quality of the advice.

My approach is straightforward: understand the numbers, tell clients what I really think, anticipate problems before they become expensive, negotiate carefully, and surround every transaction with experienced professionals.

After more than three decades in real estate, many of my clients have become longtime friends. I'm now helping their children buy homes, helping their parents downsize, and sometimes helping the same family through three generations of real estate decisions.

That's probably the best description of my business.

It's not really about houses.

It's about helping people figure out what comes next — and making sure they have someone experienced beside them when they do.